Cheers to Tradition: The Inspiring History of Negroni Week with Uncle Tim's Cocktails

Posted by Kait Weir on

Welcome to Uncle Tim's Cocktails, where we not only craft exceptional bottled cocktails but also celebrate the rich traditions and stories behind the world of mixology. In this blog post, we take a delightful journey through the history of Negroni Week, a celebration close to our hearts, and explore how our brand has been a part of this global cocktail movement. Join us as we raise our glasses to the origins and evolution of Negroni Week.

The Negroni Cocktail: A Classic Italian Icon

Before we dive into the history of Negroni Week, let's first pay homage to the Negroni cocktail itself. This legendary drink traces its roots to early 20th-century Italy. It's said that Count Camillo Negroni, a regular at Caffè Casoni in Florence, requested a stronger version of his favorite cocktail, the Americano. Bartender Fosco Scarselli obliged, substituting soda water with gin and adding an orange slice as a garnish, giving birth to the Negroni as we know it today.

Negroni Week: A Modern Tradition

Fast forward to 2013, when Negroni Week made its debut. Imbibe Magazine and Campari initiated this week-long celebration of the Negroni in the United States. It was more than just an opportunity to toast this classic cocktail; it was a call to action to give back to the community. Participating bars and restaurants pledged to donate a portion of their Negroni sales to charitable causes.

The Philanthropic Spirit of Negroni Week

The charitable aspect of Negroni Week struck a chord with cocktail enthusiasts and establishments worldwide. It transformed the event from a simple celebration into a global movement raising significant charity funds. It's heartwarming to see how a beloved cocktail can bring people together to make a positive impact on society. 

This Negroni Week, we’re hosting Transformation: A Pop-up Collaborative Art Exhibit. This event will benefit Mental Health Colorado, an organization that advocates for every Coloradan who experiences a mental health or substance use condition each year. They engage policymakers, providers, the public, and the press to promote mental well-being, ensure equitable access to mental health and substance use care, and end discrimination. 

Uncle Tim's Cocktails: Embracing the Negroni Week Spirit

At Uncle Tim's Cocktails, we're proud to be a part of the Negroni Week tradition. We’ve embraced the spirit of Negroni week through our specialty cocktail menu. We've developed an Agave Spirit Negroni that captures the essence of Negroni Week. The Agave Spirit Negroni is available for a limited time only, and only in our tasting room. 

Sip, Savor, and Celebrate

Negroni Week is not just a celebration of a cocktail; it's a celebration of community, philanthropy, and the art of mixology. Uncle Tim's Cocktails is proud to be a part of this global phenomenon, raising our glasses to the tradition and history that brought us here. Join us in toasting Negroni Week, a time when people from all walks of life come together over a timeless cocktail and a noble cause. Cheers to tradition, community, and the perfect Negroni!

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